Chick-fil-A is now the third largest restaurant chain by total sales in the U.S. after overtaking KFC, Wendy’s, and Burger King.
Its ascent has occurred so rapidly that other fast-food brands are taking note of its unique business model.
Popeyes recently launched its own chicken sandwich leading the two brands into a social media war.
But how is it that a restaurant that’s ensnared in controversy, and closed on Sundays, is next in line to overtake Starbucks and McDonald’s?
Watch “The Rise of Chick-fil-A: Chicken Sandwiches and Culture Wars” above and read the story at CNBC.
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