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Source:  TheWrap

Sports Illustrated is launching its own studio to develop, produce, and distribute sports content based on the magazine’s stories and photography.

Sports Illustrated Studios launcheded earlier this month as part of a joint venture between 101 Studios and Authentic Brands Group (Sport Illustrated’s parent company).  The newly formed studio will develop for film, TV, and scripted podcasts.

The studio’s inaugural project though will be “Covers,” a docuseries based on the magazine’s top cover stories throughout its nearly seven-decade run.

Each episode will chronicle a specific sports moment in history and do so through a new lens, as well as provide insight into how the iconic magazine cover images were selected and created by the magazine’s current and former staff.

Read the story at TheWrap.


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