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Source:  The Hollywood Reporter

Chances are you use them every day and know very little about them.  We’re talking about emojis, those cute graphics which apparently no email or text message can be without these days.

Martha Shane and Ian Cheney’s documentary, whose title is the English translation of the Japanese word “emoji,” delivers a quick primer on their history and several human interest stories about people petitioning to get new emojis approved.

If you had no idea such a thing was even possible, then “Picture Character,” receiving its world premiere at the Tribeca Film Festival, will prove enlightening.

Emojis don’t spring into being all by themselves.  They must be approved by the Unicode Consortium, whose name makes it sound like an evil organization in a dystopian sci-fi thriller.  It’s actually a nonprofit organization based in Silicon Valley, composed in part of representatives of all the major tech companies.

Anyone is free to petition for a new emoji and make an argument for its existence.  In recent years, bagel and sloth emojis have been approved, while Jesus and condom emojis have been rejected.

Read the story at The Hollywood Reporter.

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