When placing a plate on the table, the servers at Eleven Madison Park in New York City must lay the china in such a way that if a diner flips it over to examine the bottom, the restaurant’s logo will appear right side-up.
The restaurant’s co-owner, Will Guidara, knows that most customers probably won’t do this, and yet he makes sure that this is one of the many details his staff must keep in mind during service, because, according to the restaurateur, “it means that when we are putting plates down, we are doing it with more intention.”
The Eleven Madison Park episode of Netflix’s “7 Days Out,” a docuseries chronicling the launch of six iconic events, is full of such insights into the operations of the lauded restaurant.
Over the course of this nearly hour-long installment of the show (each episode is dedicated to one event), you see Guidara and chef Daniel Humm — both good-natured but exacting bosses — guide their staff through the renovation and reopening of their Manhattan fine dining destination just a few months after it landed at the top of the World’s 50 Best Restaurants list.
That accolade clearly looms large on Guidara’s mind throughout the revamp. “So what’s at stake?” he asks himself early in the episode. “Yeah, I guess, everything.”
Watch the Eleven Madision Park episode of “7 Days Out” on Netflix.
Read the story at Eater.
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